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Become a Grassroots Fundraiser

The Grassroots Fundraising Program is for individuals, groups, businesses, schools and clubs - anyone who is interested in raising funds for the LAF by holding events or participating in established events, such as marathons or triathlons.

Events can include fun runs and walks, bicycle rides, silent auctions, or other organized activities. Aside from events, you can create a letter writing campaign or set-up a booth to raise funds and awareness at a local community event, such as a fair or picnic. The possibilities are endless!

 Note – if you are a LIVESTRONG Challenge participant (or wish to participate in this event) please do not register in the Grassroots program.  Instead, please register for the LIVESTRONG Challenge as funds raised through the Grassroots program do not count towards the LIVESTRONG Challenge - thanks!


Should you decide to participate in the program, the LAF will grant you access to a secure web site that contains a number of tools to assist you in your fundraising. These tools include a fundraising logo, media kit (which includes a sample press release and sample solicitation letters), informational pieces and more! 

As a grassroots fundraiser, you will also have a personal fundraising page at www.livestrong.org where donors can contribute to your efforts online. Printable donation forms, for mailed donations, will also be available in the online toolkit.

It is very important for the LAF to be aware of fundraising events that are being held for our benefit. The LAF will assist you any way we can, but we do not have the capacity to plan, schedule or organize your event. Thank you for understanding our limitations in this situation.

In order for the LAF to review your event, please submit your event. We understand that all details for your proposed event may not be available at the time of your proposal submission, but please fill out the form to the best of your knowledge. We will review your proposal within 5 business days and contact you regarding next steps.

Get started - register your individual fundraising event

Register your business fundraising idea

Thank you for your interest in fundraising for the Lance Armstrong Foundation and feel free to send questions to fundraising@laf.org.

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